Calling all Ad Agencies and Google AdWords specialists. Tesco is looking for some advice on how to turn AdWords campaigns off.
The problem was identified last week when Sir Terry Leahy (Tesco’s CEO) announced that the supermarket’s customers are extremely concerned about the the impact of cheap alcohol on society.
Sir Terry was quick to announce that Tesco listens to its customers, and has decided to act by leading the campaign for price reforms. However, due to an apparent technical glitch, Leahy has been unable to adjust his Google advertising program. Top keywords relating to alcohol are still displaying discounts, promotions and extra Clubcard points and it must be causing him some embarrassment.
If you can solve the problems below then please contact Tesco directly:
Enter the search term ‘wine’ in Google:
Enter the search term ‘lager’:
Enter search term ‘ale’:



