Wine versus Budweiser?

Ad agency meeting, somewhere in Manhattan…

Beer Brand: We’re really worried about these stats that say people are drinking more wine than beer
Ad Agency: Relax! Wine is for pussies.
Beer Brand: So what’s your idea?
Ad Agency: OK, so we open in a laboratory. A sexy ‘intelligent’ scientist type chick conducts an experiment on mice. She lets some of the mice drink wine and some of them drink beer
Beer Brand: Er, where is this going, exactly?
Ad Agency: Well the mice that drink wine just slouch around doing nothing.
Beer Brand: And the mice that drink beer?
Ad Agency: Well they get off their faces and totally lose it.
Beer Brand: The point being?
Ad Agency: Wine is for pussies and beer is for parties!!
Beer Brand: Put down 10 mill on the media campaign. Let’s do it!

Makes me glad to be a pussy.

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4 Responses to “Wine versus Budweiser?”

  1. Robert 15. Jul, 2010 at 11:27 #

    I doubt any brand would officially endorse that sort of message … shame they couldn’t even sell the beer brand correctly ;)

    strange film

  2. Rob Wade 15. Jul, 2010 at 20:00 #

    Wow – Accordion music in the background too. Is it me, or is their just a hint of “drinking wine is only one step from being French.”

    It reminds me of McChrystal’s aid claiming that a dinner meeting with a French politician was “Gay”. Being, as it was, in a nice restaurant.

    Ah well, I guess the folks at Bud know their audience.

    • Rob Wade 15. Jul, 2010 at 21:02 #

      I’m suitably horrified by the grammatical error in the above comment.

      • Gavino 15. Jul, 2010 at 21:13 #

        I will not accept any posts that do not contain typo’s Rob. Keep ip hte good wrok

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